Joanne Yulan Jong is the owner and founder of Yulan Creative- a freelance fashion design and branding agency that specializes in providing freelance creative direction, fashion design, menswear, womenswear and childrenswear, bespoke print design, strategy, creative expertise and resources to many international fashion brands and also London’s top fashion houses.

Her impressive client list includes Giorgio Armani, Austin Reed, Liberty, Daks Simpson, Episode, Joan & David, Missoni, The White Company, ME+EM and Petit Tribe.

Having worked with so many diverse clients allows her to offer expert design services covering every category from concept to finished collections of daywear, eveningwear and casual wear in all fabric categories including luxe leather, tailored wovens, jersey and knitwear and accessories.

Joanne’s focus is to understand the client’s needs and to work with them to clarify the overall brand handwriting though concept, creative direction, the design process, styling and photography to presentation of the final collection.

This experience combined with business acumen and a formidable network of experts and industry influencer’s means working with Yulan Creative can take fashion brands to the next level.

Based in central London, Joanne regularly provides freelance services to the top fashion houses in W1 and across the West End.